The client wanted to sustain their leadership position in merchandising and usage of new technologies in Quebec, while increasing its point of sale visibility.

M’Pact installed, currently monitors and remotely manages a digital signage network of 350 LCD screens at Point of Sale ranging from 19” to 40” on which we narrowcast varied lottery products as well as local weather.

In respect to the network’s effect on sales:

“An increase of more than 3% of sales in general and an increase of 7% of sales in convenient stores.”

Léopold Turgeon, Director of Sales & Business Relations, Loto-Quebec.